Making Money With Affiliate Marketing Through Your Website

By Alan King

Having your own website is one of the best ways to make money with affiliate marketing. People tend to buy from people they like. In fact, your readers' impression of you can mean as much or more to them than what kind of product you're selling!

You can use articles on an affiliate marketing website to speak to your readers (your potential customers) and connect with them on an emotional level. Your readers will like you even more if you include information about your niche and helpful hints on how to solve their problems.

Your articles should provide useful information about your niche while at the same time speaking to your readers' biggest concerns. For example, if you're selling products related to weight loss, don't just talk about the health effects of being overweight. It's a lot more likely that your readers will respond more emotionally if you discuss issues they're most concerned about, such as how they're treated in society for being overweight. Make sure to address all the problems your affiliate products fix.

One way to get a good handle on your readers' primary concern is to pay careful attention to the sales letter of the affiliate product you're marketing. The person who wrote the sales letter is likely to have spent a lot of time researching the market and will hit on those key emotional issues that make sales. It's still important to research your market and understand how people are talking about their problems so that you can do that in your affiliate marketing website pages, but if you know how to carefully read a good sales letter, you'll find that much of your internet marketing research has already been done for you.

One thing to keep in mind when selling an information product is to provide information related to the product, but don't give everything away! The best way to do this, again, is to talk about the problems people face that's driving them to buy the product. Really get inside your readers' heads and hearts. See things from their point of view and empathize. Ingratiate yourself with them by providing useful advice and info. However, leave them wanting even more. They will appreciate the information you give them. And if you've properly empathized with them, they will see you as a friend and fellow enthusiast, and not just as somebody trying to make a sale.

Remember, people tend to buy from people that they like. So when you're selling products, you're not just selling the product--you're selling yourself! This is why it's so important to talk about your readers' concerns in an empathic, genuine way. They will first like you because you identify with their problems and speak on their level, and then like you even more when you give them free tips on how to deal with their problems and provide information that can help them feel like they have more control over their problems!

For further information on affiliate marketing Alan King suggests you check out his friend Mike Filsaime's site at PayDotCom. Paydotcom is a great resource for finding niche marketing products.